Digital Marketing Manager
Concord Hospitality Enterprises
Raleigh, NC
Raleigh, NC
Description
Concord Hospitality is hiring a Digital Marketing Manager to lead the execution of digital channel strategies that drive direct bookings, strengthen brand presence, and grow market share. This role will ensure compliance and performance across websites, OTAs, CROs, and GDS platforms while optimizing content and supporting digital initiatives across a portfolio of hotel properties. The ideal candidate is detail-oriented, collaborative, and passionate about innovative digital solutions in the hospitality space.
As a Concord Leader you will be responsible to:
Support the strategy and execution of Concord’s digital marketing plans.
Provide best-in-class service to internal partners and external customers at all times.
Oversee SEO efforts including keyword analysis, title/meta tag optimization, content updates, and monthly performance reporting.
Review and maintain hotel websites, corporate pages, and stand-alone sites to ensure content aligns with brand standards and policies.
Coordinate digital media assets and ensure optimal presentation across platforms.
Implement digital marketing initiatives as directed by the Sr. Director of Digital Marketing.
Assist in digital marketing training and awareness programs for hotel teams.
Represent Concord and its hotels professionally in all communications and engagements.
Travel to hotel locations as needed (approx. 10% travel expected).
2–5 years of experience in digital marketing, preferably within the hospitality industry with a hotel management company, agency or major brand.
- Familiarity with brand tools and CMS platforms (e.g., Marriott, Hilton, Hyatt systems a plus).
- Strong understanding of SEO, content strategy, and digital distribution channels (OTA, GDS, CRO, WEB) - paid media management.
Strong reporting and analytics skills and AI aptitude.
Excellent communication and project management skills.
Ability to travel as needed and manage multiple projects across various stakeholders.
Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred
Benefits
- Competitive wages
- Medical, dental, and vision insurance
- Life insurance and short/long-term disability options
- 401(k) with company match
- Tuition assistance
- Discounted room rates at Concord-managed hotels
- Training, development, and career advancement opportunities
Why Join Concord?
At Concord Hospitality, we invest in our associates through training and development at all levels. Our “Associate First” culture supports growth, balance, and diversity.
Built on five cornerstones—Quality, Integrity, Community, Profitability, and FUN!—our associates proudly cheer:
“We Are Concord!”
We are an equal opportunity employer committed to diversity and inclusion and strive to be a Great Place to Work for All.
Pay Range: $38.18 - $42.95
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
Concord Hospitality Enterprises
Management Company
Careers and Hospitality Job Opportunities with Concord
Concord Hospitality Enterprises Company is an award-winning hotel management and development company. Through the combined efforts of over 4,200 hard working and focused associates, Concord offers a unique blend of entrepreneurship, seasoned experience, innovation and technical excellence. These elements create a company equipped to produce above-standard returns, market sustainability and a partnership well worth investing in.
Since Concord's inception in 1985, our success has been guided by our cornerstones: Quality, Integrity, Community, Profitability and Fun. These cornerstones are the indispensible and fundamental basis of our daily actions. Our commitment to these cornerstones has led us to be recognized as the respected hospitality company that we are.
Concord is one of North America's largest hotel management and hotel development companies. Concord's passion for success has resulted in over twenty years of proven results as a hotel owner, manager, and developer of mid market and first class hotel properties. Concord's goal is to create value for its partners and associates by leveraging its operations, development, sales & marketing, technology, accounting, and management skills over its growing portfolio of first-class business hotels.
Concord has experienced sustained growth of a remarkable 35% annually for three years in a row and with over half a billion in new hotel projects in the pipeline, that number is projected to increase noticeably. Additionally, Concord is expanding its portfolio through third party management contracts with leading brand partners such as Marriott, Hilton, Starwood, Choice and Intercontinental Hotels. These growth opportunities have presented themselves to Concord based on our strong relationships with investment partners.
